When Cheryl gets into an argument with her daughter Lauren over her desire to drop out of college, she initially thinks Lauren is simply ignoring her calls and texts, but Cheryl soon realizes Lauren is missing. While she attempts to get help from authorities and the media, they quickly dismiss the case, labeling Lauren as a runaway while they are all too consumed with another case–that of a missing white girl. Desperate to find Lauren, Cheryl and her 15-year-old daughter Marley enlist the help of a dedicated community of amateur internet sleuths to try to find Lauren. Cheryl also discovers the Black and Missing Foundation and is horrified to discover the disparity in how missing persons of color cases are treated with significant lack of media attention and law enforcement resources.